The Value of Online Press Releases for Industrial Businesses.
A well-optimised press release is an extremely effective marketing tool.
But what do we mean by this?
Press releases that are optimised with keyword-rich Titles and content, and then submitted to high page rank Online Press Release sites, can crossover on to page one of Google for our clients key areas of business.
Heres a few examples of Google crossover:
Client Fuel Storage Solutions Ltd - keyphrase Fuel Storage Company.
http://www.google.co.uk/search?q=fuel+storage+company
Client Rkw Ventilation Ltd - keyphrase Kitchen Canopy Manufacturer.
http://www.google.co.uk/search?q=kitchen+canopy+manufacturer
Client Ties n Tags, keyphrase School Ties Supplier.
http://www.google.co.uk/search?q=school+ties+supplier
The result - Increased relevant traffic to our clients sites, resulting in those all important sales enquiries.
News search engines such as those from Google, Yahoo and MSN Search are rapidly becoming the first stop for news and information research.
These press releases can and do crossover to the News search engines.
In terms of Search Engine Optimisation and link building, these press releases also act as an invaluable source, with each published press release gaining two relevant one way links for our clients sites.
Google classes one way links from relevant sites, as votes for a site, and this in turn helps boost our clients natural organic web rankings.
In addition to the above Press Releases are used by journalists, researchers, and industry specialists. The result being that your press release can be picked up for hard copy editorial, online blogs, Rss feeds, online discussion group, and so forth.
Briefly summarised incorporating online press releases into your overall Online marketing strategy include:
- Potential Crossover onto page one of the major search Engines for your key areas of business.
- Potential Crossover onto page one of the major search Engines news sites.
- Fast acting, with Press Releases appearing on the Search Engines quickly.
- Distribution through Rich Site Summary (RSS) services.
- E-mail delivery to Press Release site subscribers based on their target interests.
- Link building, with relevant links gained from the Press Release web sites.
- Exposure to journalists, and researchers who use Press Release sites.
- Brand awareness increase for existing and new customers.
- Link building, helping your site gain relevant one way links.
How can BMS help?
At BMS we write and distribute press releases for over 200 industrial clients. Press releases are distributed manually to 75 online Press Release sites, with a full report being sent 14 days after receipt of order.
Packages start at £250 plus Vat for a monthly press release {one each month for 12 month], or £325 plus Vat for a one off press release.
To get started today on your online press release campaign, or to request more information, please contact the Sales Department at 0844 8841940.
Alternatively you can reply to this email with your Company Name, Contact Name, and Contact Details.
Or Request a call back by clicking the following link, http://www.bmsmarketingltd.co.uk/callback.php?id=seo
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